A year after being announced, Google Images desktop now uses Google Lens when you click on the new upload a photo icon. In the works for a long time, the new update comes as Google Lens continues to gain popularity.
My website has a million hits a year! You might have heard that term before but it’s a misuse of the word hit, often accidental, when what people mean, or should be looking at, are page views. The two are very different.
The easiest way to think about the difference is that hits are how computers are interacting with your website. Page views are an indication of how people are interacting with your site and are therefore a much more useful way to monitor site activity.
Earlier this week I wrote about an update to Google’s Business Profile posts policies – many users noticed posts were being rejected or removed.
Lead generations are such a vital part of business and especially marketing and how they receive their sales.
There was chaos in the early hours of Tuesday morning as Google temporarily stopped working. What happened and could there be another Google outage?
Once you get to grips with the basics of understanding your website, visitors and SEO, it’s natural to want to dig a little deeper and understand which traffic source has the best converting visitors.
Lots of website traffic looks great on reports for the board but unless your website traffic is converting, it’s just a bunch of numbers and isn’t helping your business grow.
In this blog, I discuss different traffic sources, conversions, how you can identify top-performing sources, and what you should focus on to generate leads or make sales.