“Our competitors are doing that, why don’t we do the same?”
This sentence haunts me. Read more
How To Use Bold And Headings To Improve SEO
I’m presuming you have sat there and wondered whether bolding specific keywords or using headings will have a direct impact on improving your SEO rankings. And if you’ve done some research on the topic you’ll find many articles claiming the will have an impact on your rankings. Read more
Is Keyword Density Still Important For SEO?
Keyword density is incredibly important for SEO (Search Engine Optimisation). Over the years the importance and effect of keyword density have changed drastically. In the Pre Panda era, you could essentially ‘spam’ your webpage with your keyword and your page stood a chance of ranking. Read more
Is Readability Important For SEO?
Readability is an important factor for Search Engine Optimisation (SEO) and could improve your rankings in the search results.
Readability is a known ranking when it comes to uploading your content to your website, more specifically when uploading to WordPress with the Plugin of Yoast SEO. If you haven’t used it before or are not aware, Yoast is a feature, with the help of mysterious algorithms that rank the reading difficulty of a piece of writing. Read more
Does Content Marketing Work?
As a content marketing agency, we are often asked ‘does content marketing work?’. It can seem a bit ethereal and abstract, as a concept, but we assure you it really does work.
But how does it benefit a business? And how do we know?
Well, let’s have a look.
Ethical Sales Techniques
GrowTraffic is a digital marketing and SEO agency so you might be surprised that we spend a fair amount of time thinking about the question of ethics in sales techniques, however, we have to because the goal of much of the copy we create is geared towards converting customers. Understanding sales is essential for this process.
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How Can I Tell If My Blogger Is Any Good?
So you’ve employed an SEO Copywriter to start producing blogs for your website in order to boost your website’s traffic, and thus get you more new customers.
Good move; you’re already on the right step to grabbing those top rankings for your keywords on Google!
But how can you tell if the blogger you’ve employed to write your blogs is any good? Well, luckily for you, there are a couple of key benchmarks that will help you tell whether your SEO Copywriter is da bomb, such as whether or not your blogs are uploaded on time, whether the spelling, grammar and punctuation is correct, and whether your copywriter is writing about the type of subjects that will interest your audience.
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How Do I Write SEO Web Copy For Voice Search?
Can you remember when search engines first arrived, way back in the 90s?
Obviously, if you’re one of today’s modern millennials, this event will not even have registered on your radar – you were probably still in nappies back in the 90s.
However, for those of us who are slightly older (should we say 30-something, to be kind?), the arrival of the first search engines was an important step. For those of us who later went on to become SEOs, it was a seminal moment. Well, it would have been, if we’d been paying attention at the time.
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How Much Should I Pay For A Blog?
As a good SEO Copywriter, I blinking love blogs and blogging. I love writing them, I love reading them, I love sharing them on social media, I love what they can do for your website and your business.
But I understand completely that not everyone ‘gets’ blogging. It’s a strange thing, I know.
Why will writing blogs help my website? Why will writing blogs grow my business? We hear it all the time from our potential clients. And I can see the disconnect – why exactly should writing 1000 words every week grow your bottom line?
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