Digital Marketing Training

Our digital marketing training courses will give you the skills to grow your business. Delivered in a jargon-free way, and with only the good stuff that you need to know with none of the bumf. 

Do you want to:

Our marketing training courses are perfect for those who:

Expert
knowledge

No
jargon

To the
point

Accessible
for all

Actionable
immediately

Business Essential Courses

A course of 4 half-day sessions delivered over 4 months that cover the areas of digital marketing you need to know if you are involved in any marketing.

Each session will start with a 30-minute networking and peer session to share how you can help your fellow cohort and ask for support if needed.

Then, a 60–90-minute training session will follow, with handouts. Either Rachel or Hannah will guide you through that month’s topic with a jargon-free guarantee.

After a quick tea break and Q&A session, you will get to work, embedding what you have learned into a marketing strategy.

By the end of the 4 months, you will have a well-rounded and actionable marketing strategy that you have already started to implement.

And if you need help in the meantime? Just drop Rachel or Hannah a line.

The Topics:

Learn how to make this marketing staple fun, easy, and effective. We will cover choosing a topic, structuring the blog, uploading and optimising, as well as essential do’s and don’ts. 

Make sure Google can understand your web pages and all that great content you have written. Writing meta descriptions, titles, and putting the right keyword in the right place. Its not as hard as SEO folk make out! 

Don’t just post into the void- get engagement and reach new audiences with our tips. Improve your social media strategy without having to post more. 

Speak to people at all levels of the sales funnel with well-crafted web content that converts! Well written content can reduce the amount of conversion work you need to do-we show you how! 

The Details:

121 Focus Hour

Is there an area of your marketing you know you could be better in? 

Or perhaps you don’t have the confidence and it is causing you to procrastinate? (We’ve all been there!)

Don’t sweat! Our digital marketing training focus hours are here to save the day!  

We love sharing our knowledge and empowering business owners to do their own digital marketing effectively and efficiently. 

We take all the essential bits you need to know, apply it to your business and level and deliver it in a way that is easy to understand and instantly applicable. 

Together, we will look at your website or platforms and do the training in real time. You ‘doing’ and us guiding. 

We even record it and create user guides as we go, so you leave with a clear ‘how to guide’. 

The topics can be on whatever you need, but our most popular session is Better Blogging. You can attend on your own, or bring a colleague or 2. 

The Topics:

Whatever you need. Typically, people ask us for: 

  • Better blogging
  • SEO basics
  • Introduction to Google Analytics
  • Building a web page
  • Writing web copy
  • Getting better engagement on social media

The Details:

Upskill an entire department or plug a gap in your knowledge with our bespoke training. 

Maybe you want to know how the latest Google updates will affect your marketing strategy and make adjustments. 

Perhaps you want to bring something you currently outsource in house so you want to train a department to handle it. 

Or, maybe you want to upskill a new member of staff to plug a gap in their knowledge. 

Whatever it is, we can help. 

During our initial consultation, We take the time to understand what you already know and what you need help with. Then, we craft a session and handouts that meet all those needs. 

We have experience of training adults, especially people with educational needs, so we can adapt our style and content to suit all the learners in the room. 

 

Goals are clear and objectives are met!  

The Details:

The Topics:

Whatever you need. Typically, people ask us for: 

  • Creating bespoke reports in Google Analytics
  • Creating a blogging strategy, writing and uploading them
  • Choosing and deploying a keyword strategy
  • Integrating SEO into your other marketing activities
  • Creating and deploying an email newsletter strategy
  • Optimising a PPC campaign.

 

Or anything else you want.

‘Hannah is friendly and approachable and is extremely knowledgeable in her field. I’m excited now to start utilising the skills she has taught me so far.’

Vikki Newton-Newton and Newton Pet Bereavement Counselling

‘GrowTraffic helped me with my GA4 training and learning. They created me bespoke training based on my reporting and business needs. Thank you so much, I feel more confident and informed now!’

Georgina Evans-Red Centric 

‘I have been on several of Rachel’s learning courses and what she doesn’t know about digital marketing isn’t worth knowing! The virtual learning sessions have been very informative and given me a great tool kit to to help take [my business] to the next level.’

Liz Hall-Liz Hall Photography

Benefits Of Our Digital Marketing Training Courses

1) Grow your business

Scale new business heights by reaching a wider audience.

2) Target the right audience

Stop wasting time on people who aren’t ready to buy.

3) Be more efficient

Build effective campaigns faster and more strategically.

4) Get better results

Understand what people and algorithms want, to create strategies that deliver results faster.

5) Maximise your resources

Bring tasks in-house, increase efficiency and stop wasting time on things that aren’t working.  

6) Feel more confident:

Consolidate what you already know and add to your knowledge to feel credible and confident.

FAQs

Yes absolutely! We tailor our courses specifically to suit the levels of our leaners. Our jargon free language and no-frills approach will ensure you can access and implement the content.

No, there is no accrediting body for SEO.

They sure are! We tailor our approach to suit our cohort, and so you just tell us what your gaps are, and we make sure we plug them. We keep our finger on the pulse of marketing and are all advanced practitioners of SEO.  

 It is up to you. We are based in Lancashire and South Yorkshire, so can travel to most places. If you are quite a distance from us, we may bill for fuel if you want face to face training. Or we are very comfortable training on a video platform, such as Zoom or Teams.

Training sessions last anywhere from an hour to a full day. It is up to you as to how much detail you want us to go into.

We are a relaxed company, and we like everyone to be comfortable. Our learning environments reflect that. If you have specific needs, we can tailor the environment to suit you, or send you videos and photos before hand. 

Absolutely! Hannah’s experience of teaching adults and children with special educational needs means we are able to adapt the learning environment and content to suit people with additional needs.

Why Us

Here at GrowTraffic, we pride ourselves on being no nonsense, accessible for all and jargon free.

And our training is no different.

We make complex subjects simple.

We also understand your time and money is precious, so we make sure all our training courses are practical and highly targeted.

We build time into every session for you to embed your new knowledge into your existing activities. We have all been on those training courses that are great at the time, but then the minute you are back at your desk, you get so wrapped up in the day to day, you never find the time to implement what you have learned.

Not with us! Our courses are actionable. Targeted. Applicable.

Not only that, but Hannah is a qualified teacher, with six years’ experience of teaching adults and people with additional needs. Our courses can be tailored for people with Dyslexia, ASD, ADHD, or any physical disability.